Introduction: In this article you’ll learn about to use the Facebook events you’ve been passing from LeadsHook to create Custom Audiences (and LookaLike Audiences) Learn About Custom Conversions Here A powerful way to help Facebook find your audience is to create audience based on questions and answers you’re passing to Facebook. Watch this video on how to access […]
Category: Tracking
How to View Decision Tree Data Inside Facebook Analytics
Introduction: In this article, you’ll learn how to view your LeadsHook data (setup using node-level standard events). You’ll view the events and see flows and journeys of your website visitors, leads and customers Related Articles: How to Setup Node Level Tracking How to Setup Custom Conversions using Standard Events in FaceBook Step Facebook Analytics Before […]
How to Save Tracking & Sub IDs Quickly & Easily
Introduction: This guide provides a process for storing your third-party tracking and sub-IDs into LeadsHook custom fields. By the end, you’ll understand how to save these IDs and how to store your exit URL along with custom fields to pass it to your Email Service Provider (ESP). Important: DT.setField function cannot be used on the […]
How to Add a Facebook Pixel to Your Decision Trees
Introduction: This guide will demonstrate various methods of adding a Facebook pixel to your decision trees in LeadsHook. Implementing a Facebook pixel allows you to track, analyze, and optimize your social media campaigns more effectively. Prerequisites: There are 3 ways to add external scripts inside LeadsHook Account Level Scripts Use this method for scripts and […]
How to Ensure Your Facebook Pixel Has Been Correctly Setup
Introduction: This guide outlines the steps to verify if your Facebook pixel has been properly set up on LeadsHook. Proper pixel setup ensures accurate tracking and data collection for your Facebook ads. If you’re looking for instructions on how to setup your tracking including Facebook, then please see this article: Your LeadsHook decision tree is […]
How LeadsHook Integrates With Google Tag Manager, Ads, Analytics and Conversions
Introduction: Google Tag Manager It’s just makes it easy to manage all of your scripts and tags from one place. LeadsHook has a one-step integration to GTM. Then all of your GTM containers are available to be ‘applied’ to any decision tree you want. Further there are some extra benefits to using Google Tag Manager […]
How to Add External Buttons Such as For Affiliate and Ecommerce Offers
Introduction: This guide demonstrates how to incorporate an external script into your decision tree, allowing for the addition of external buttons such as those used for affiliate and ecommerce offers. USE CASE One of the most effective ways to sell online is to help your website visitors or leads to self-select for themselves the best […]
How to Directly Integrate Google Analytics
Introduction: This guide covers two methods for direct integration of Google Analytics with LeadsHook – Global Scripts installation and Decision Tree Level installation. Warning! The preferred approach is to use Google Tag Manager because of cross domain tracking issues with direct Google Analytics integration. Please watch this video to learn why you should be using […]
The Complete Guide to Tracking & Analytics
Introduction: This article will explain the Tracking and Analytics capability of LeadsHook. We recommend and encourage the use of 3rd party tracking. Most users use Google Analytics. However we have users who use other tracking apps and software as well such as hotjar, mouseflow, Segment.io, AutoPilotHQ and many others. As long as your tracking solution […]
How to Add 3rd Party Tracking Scripts Inside LeadsHook
Introduction: This guide breaks down how to add third-party tracking scripts in LeadsHook. These scripts are generally used for tracking and analytics purposes. Prerequisites: Discussion: Most tracking scripts consist of two parts: LeadsHook provides 3 ways to add 3rd Party Scripts 1. Global Scripts If there are scripts that you’ll use or apply to more […]
