LeadsHook: Born Out Of Necessity

All innovative ideas have to start from humble beginnings.

LeadsHook is no different.

Several years ago, in 2011, Nik, LeadsHook’s future CEO, was trying his hand at a business model that had grown in popularity in recent years…

Ecomm.

The Ecomm product that started LeadsHook

His product.
An advanced haircare system
for dry and damaged hair.

Beautilogy.

But for the concept to work in this particularly saturated market, he needed to think outside the box and separate themselves from the competition.


His idea…To find out about the customer’s hair type in real time so they could hyper-personalize the funnel for those who entered their details. 

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The first hyper-personalized quiz...probably.

“It was hard coded and took many long nights to get things out the door. Things did not work on mobiles etc, etc…Things we now take for granted!”

But there was an obstacle: there was no quiz or survey platform that had the features he needed that could pull it off.

Sure, they could ask questions…

But Nik knew the game of marketing had changed.

Gone were the days of throwing where you could throw up a generic Ad, like magic you’re flooded with leads, customers, clients, and prospects (whatever you like to call them) ready to take your offer.

The market has evolved, is smarter, and has more choices than ever.

This means collecting data, personalization, and optimization are the only ways to win.



Nik’s solution? (With the help of Hamza, our dev wizard 🪄 )

Hard code it themselves.

The precursor to LeadsHook was born.

One of the original personalized quiz pages

I say precursor because, for a couple of years, the platform was exclusively used for Nik’s & Hamza’s own offers.

And in many ways, Beautilogy allowed rapid experimentation, which no amount of customer interviews would have given the understanding.

It was only when they realized that if they could integrate this into a platform without any hardcoding in sight…

They’ll have a solution only the top 1% of marketers could appreciate and realize any Lead Gen strategy they could think up.



Eventually, LeadsHook took over and was much more interesting to work on.

Since then, it has quietly evolved into an advanced lead generation platform unmatched in the industry.

With users spending from $1000 to $20 Million+ a month on traffic.

And for those who understand the LeadsHook’s power and ‘get it’

Nothing else compares.

“The possibilities and options for this software are “off the hook” (pun intended). I’m designing a new funnel for my niche that should increase my income with the same number of leads.”

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Daniel Morel

“I recently took a trial a Bucket.io out of curiosity, and whilst it looked pretty, the functionality and possibilities are incomparable to LeadsHook.”

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Sean Beardmore

“I’ve tried as many survey-type systems as I could find. But nothing comes close to Leadshook. Especially the support. LeadsHook support is amazing.”

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Matt C Milne

“Thank you, Nik, I really love the whole LeadsHook system for generating high-quality qualified leads for my clients. It works like magic.”

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Steve Fallon

“As is, I think LeadsHook stands head and shoulders above comparable offerings, and your support is Grade A.”

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Greg Milligan

“What you’ve done with your software LeadsHook is AMAZING.”

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Troy Assoignon

But there’s one BIG caveat with LeadsHook…

LeadsHook Isn’t For Everyone…

We could tell everyone that LeadsHook is perfect for everyone.

But that isn’t true.

After several years, 50,000+ funnels in 130+ verticals, and 400,000,000+ impressions, it’s pretty clear LeadsHook won’t suit everyone. 


Let me clarify.

Leadshook IS the perfect lead gen solution for:

Pay Per Lead
SaaS + Apps
E-commerce
Coaching + Training
Consulting
Enterprise Level
Companies
Affiliate Marketing
Blogs + Publisher Websites
Local Services – Builders, Plumbing, Roofing, etc
Professional Service – Accountants, Financial Advisors, Lawyers, etc.
Actually, any business where you want higher-quality leads at a lower cost.

But it’s not perfect for every business owner or marketer.

Because not all of them have the same traits as our users who pull in thousands of leads daily. Such as:

  • A goal of higher quality leads at a lower cost​

  • Some technical understanding (Themselves or their team)

  • Prioritize Speed, Tracking + Analytics, Adaptability

  • Tired of poor customer service & lack of support from the platform

And most of all –

They are prepared to put in the extra 10% effort to execute LeadsHook so they can reap the financial rewards.

So, if you’re looking for a novelty quiz, survey, or lead gen that looks good but doesn’t add any real value to your campaigns or lead gen strategy.

There are lots of platforms that are more suitable.

But…

If you’re looking for an evolving, advanced dynamic lead gen platform with features to immediately move the revenue needle.

And that will continually optimize your funnels so you can take a bigger market share.

LeadsHook is the ONLY choice.

Don’t believe me?

Well, there’s only one way to find out.