In this article you’ll discover how to use the brand Experiments feature.

You’ll also discover:

  • Why LeadsHook experiments feature has been implemented as a serverside solution.
  • Why LeadsHook stats are based on Bayesian probability
  • How you can mark conversions with a click of a checkbox!

Video 1: Fundamentals of Split-Testing & Value of New Experiment Feature!

Video 2: How to Setup a Decision Tree Split-Test & Reading the Split-testing Stats

Video 3: How to Setup a Landing Page Split-Test

How to Mark Conversions

On every node you will see this option available ONCE a decision tree is added in an experiment. Tick the checkbox and you’re done…

PLEASE NOTE: Only mark 1 NODE with a conversion!