{"id":3333,"date":"2020-09-20T10:53:40","date_gmt":"2020-09-20T10:53:40","guid":{"rendered":"https:\/\/www.leadshook.com\/help\/?p=3333"},"modified":"2024-02-14T11:40:43","modified_gmt":"2024-02-14T11:40:43","slug":"complete-guide-to-personalization-using-decision-nodes","status":"publish","type":"post","link":"https:\/\/www.leadshook.com\/help\/complete-guide-to-personalization-using-decision-nodes\/","title":{"rendered":"Complete Guide to Personalization Using Decision Nodes"},"content":{"rendered":"\n

Introduction<\/h2>\n\n\n\n

In this guide you’ll discover how to present the most relevant content, offers to your website visitors. <\/p>\n\n\n\n

You’ll also learn how to ‘profile’ your leads and customers so you only present the offers they are most likely to buy or consume. <\/p>\n\n\n\n

You’ll learn how best to help your customers and clients consume your products and services. This helps reduce refund requests and increases the usage or consumption of your products and services. This will give your an immediate lift to lifetime value per customer because of reduced refunds and increases likelihood of purchasing other offers<\/p>\n\n\n\n

Lastly, the examples you’ll see are designed to stretch your capability – you can use them as-is or mix them up with other examples to create many other unique ways to boost your conversions…<\/p>\n\n\n\n

Prerequisites <\/h2>\n\n\n\n

This is an advanced topic and should be avoided until you have mastered the fundamentals.<\/p>\n\n\n\n

If you are new to LeadsHook then at a minimum please go through this short training…<\/p>\n\n\n\n

LeadsHook 101<\/a><\/p>\n\n\n\n

Part 1: Decision Node Fundamentals<\/h2>\n\n\n\n

Video 1: Introduction to Decision Nodes<\/h3>\n\n\n\n
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  • What are decision nodes?<\/li>\n<\/ul>\n\n\n\n
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